Why You Should Use A YouTube Video In Your Marketing Plan
YouTube Plays 3 Billion Videos a Day
and Serves the Most Unique Viewers
Roughly three billion people now watch at least one YouTube video each day – this is for an online video sharing platform that turns all but six years old this month.
“That’s the equivalent of nearly half the world’s population watching a YouTube video each day, or every U.S. resident watching at least nine videos a day,” YouTube says.
Incredibly, however, daily views have spiked some 50% from just one year ago. And if that’s not enough to make your head explode, try this one on for size. YouTube says 48 hours of video content is uploaded every minute!
Robin Wauters of TechCrunch says that YouTube is enjoying such stellar growth for three primary reasons: “an increase in live streaming events, longer upload times and also faster upload processing times.”
Stan Davis of Exposure Elements, a Northern California property marketing and mobile services company says, "YouTube's growth can be partially attributed to the explosion of internet enabled phones. As a dedicated icon on many of the top mobile "smartphones" this placement facilitates an extensive use of YouTube to familiarize end viewers with specific business establishments or residential properties for sale." He goes on to say "YouTube has become an essential marketing tool for any product or service for sale. The buying public now realizes this and tunes into YouTube for research on any purchase.
Did you know that....
More than 13 million hours of video uploaded videos during 2010 and 35 hours of video are uploaded every minute. That is the equivalent of 150,000+ full-length movies in theaters each week!
More video is uploaded to YouTube in 60 days than the 3 major US networks created in 60 years.
YouTube's demographic is broad: 18-54 years old
YouTube reached over 700 billion playbacks in 2010.
A full 10% of YouTube videos are in HD. And while that number is surely climbing, it’s a powerful reminder of how far HD video equipment has yet to spread.
The total number of advertisers using YouTube has increased 10-fold in the last year. This just in… online video advertising–specifically YouTube advertising–is all the rage. Expect this trend to continue in 2011.
What this means...
So if you haven't got what this means yet, people look for YouTube videos for EVERYTHING! Exposure Elements has been doing YouTube property videos for the last two years and found that this is the most economical way to get your property listing on to a mobile phone. When the photography for your virtual tour is done by Exposure Elements YouTube videos are also very economical at just $25. Don't forget to include a YouTube video with your virtual tour package.